Anuar Heberlein，美国华盛顿州西雅图的金融专家
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Anuar Heberlein

验证专家  in Finance

欧博体育app下载专家

Location
西雅图，华盛顿州，美国
至今成员总数
2017年1月4日

Anuar has 15 years of expertise in go-to-market engagements conducting over 100 projects for Fortune 500 companies and championing startups. 他创立了STRATYGIKA, an international strategy consulting boutique specializing in go-to-market offerings led by former Bain & 麦肯锡咨询公司. Prior to that, Anuar worked with Second City Capital, a private equity company. 他也是贝恩公司的战略顾问 & Company. Anuar拥有INSEAD工商管理硕士学位和学士学位.Sc. 从ITAM获得经济学学位.

私募股权顾问市场细分财务规划 & Analysis (FP&A)Mergers & 收购(M&A)Real Estate风险资本商业地产市场规模投资策略商业研究小型企业顾问成长策略顾问Revenue & 费用预测金融建模Valuation

职业生涯突出

Partner
Strategia伙伴
高级投资银行分析师
牛市资本市场
高级副顾问
Bain & Company

教育强调

工商管理硕士(CMBA)学位
INSEAD
学士学位
ITAM

Case Studies

行业专业知识

Finance投资银行风险资本 & 私人股本医疗保健服务Real EstateBranding金融建模软件即服务(SaaS)

其他专业知识

数字转换市场细分Mergers & 收购(M&A)前收入估值PricingRetailSaaS

工作经验

Partner

2012年至今
Strategia伙伴
  • Led a digital transformation project for an F500 SaaS player serving the financial industry. 该项目包括映射当前状态, 识别最佳实践, 并定义目标运营模式.
  • 设计并实现“收购”, Activation, and Retention" model to optimize the topline of a global SEO SaaS provider. Since the methodology was implemented, the LTV of users increased, and CAC was significantly reduced.
  • Prioritized a new market entry strategy in Europe based on a market sizing exercise and expert interviews in the countries of interest. 该客户是一家全球性的SaaS提供商. The client decided to go to the market in Germany first and Spain second.
  • Conducted due diligence on a high-tech vacation home rental marketplace for a VC. Our analysis determined that the assumptions were too aggressive and that the company managed key accounts poorly.
  • Designed and implemented an account segmentation tool across the country for a global consumer packaged goods company. The client had 300,000+ individual accounts and had no visibility at the C-suite level.
  • Implemented a market analysis of the total addressable market for a healthtech company. 目标是在一个全新的领域了解竞争对手, 生成定价建议, 并了解该技术的替代用例.
  • Led a Series A capital raise for a London-based online travel agency and was responsible for generating a company valuation, 确定公司的发展战略, 寻找战略投资者.
  • Generated a new pricing strategy that allowed our client to increase its top line and expand into other sectors. 我们的客户是一家专注于O的人力资本SaaS公司&G sector and wished to assess its pricing policy to expand into other sectors.
  • Implemented a valuation for a pre-revenue healthtech company in the neuroimaging space for a Series B capital raise, 使用建议的方法和评估. The company raised $10+ million in capital from private investment groups.
  • 为第三只基金找到收购目标, 为目标创建估值模型, 协助收购过程和谈判, 管理投资组合属性. The client was a North American real estate PE group ($2 billion in AUM).
重点领域:医疗技术, 私募股权顾问, 欧博体育app下载, SPACs, LTV:CAC, 市场细分, 相对估值, 股票估值, 前收入估值, 定价模型, Pricing, SaaS, Travel, 包装消费品, Valuation, 估值建模, 估值倍数, 市场评估, 市场规模, 商业策略, Strategy, 杠杆收购模型, 杠杆收购(LBO), 私募股权估值, 私人股本, Investments, 企业融资, 财务战略, 财务流程改进, 财务运营改进, 绩效管理, 尽职调查, 市场研究, 财务规划 & Analysis (FP&A), Mergers & 收购(M&A)，房地产，风险投资

高级投资银行分析师

2009 - 2010
牛市资本市场
  • Restructured a $7-billion debt resulting in $100 million yearly savings for the state of Mexico.
  • Designed a $35-million JV between a major private college and Mexico's largest fitness company.
  • Structured and placed a $25-million mezzanine loan for an Italian hospitality firm.
  • Led the valuation and due diligence for the largest direct response TV company in Mexico leading to the sale of the company for $90 million to a global PE group.
关注领域:私募股权顾问, 欧博体育app下载, 定价模型, 风险资本, 投资银行, Valuation, Three-statement建模, 财务报告, 金融建模, Revenue & 费用预测，尽职调查，降低成本 & Optimization, 贴现现金流(DCF), 融资, 金融基准测试, 财务规划 & Analysis (FP&A), Mergers & 收购(M&A，房地产

高级副顾问

2006 - 2009
Bain & Company
  • Worked at Bain's private equity practice which helped global private equity firms with commercial and financial due diligence projects, 市场评估, 包括cpg在内的多个行业的产品和价格基准, appliances & 电子、化工、工业机械等.
  • Spun-off successfully the financial services division of a Spanish energy company for US$150 million. 负责进行产品和价格基准测试, 对公司进行估值, 并在路演中提供帮助，直到它被出售给通用电气金融公司.
  • Led a global benchmark by region of the services offered to small-and-medium enterprises for a US global bank. 为该行业设计并重新定义了公司的全球战略.
  • Identified and implemented levers in the credit card division (activation, utilization, and retention—AUR model) that exceeded US$90 million in additional earnings for a global Spanish bank.
  • Developed a price-demand elasticity model for the largest beer bottler in Panama. 证明了需求是无弹性的. Presented the results to the CEO and avoided a price reduction that saved tens of millions to the company every year.
  • Quantified and realized US$100 million in synergies/savings between the largest soft drink company in Mexico and a juice company during a post-merger integration project that occurred immediately after the company's acquisition.
重点领域:医疗技术, 私募股权顾问, 欧博体育app下载, SPACs, 定价模型, LTV:CAC, 风险资本, 前收入估值, SaaS, 市场细分, 盈利能力分析, Three-statement建模, 市场研究, Fundraising, 金融建模, Revenue & 费用预测, 贴现现金流(DCF), 尽职调查, Cost Reduction & Optimization, 资本结构分析, 可比公司分析, 金融基准测试, 成本基准测试, 商业智能(BI), Valuation, 投资组合分析, 价格分析, 数据分析, 财务规划 & Analysis (FP&A), Mergers & 收购(M&A，房地产

品牌经理

2005 - 2006
Procter & Gamble
  • Served as the Tampax brand manager for Mexico and was selected as the only co-op responsible for leading a brand (instead of acting as an assistant brand manager).
  • Launched the Tamapx Compak line and increased revenues by +30% (YOY) for the brand.
  • Designed and launched all marketing activities for Tampax including new product launches, 品牌激活, and was in charge of implementing strategies to capture additional share of market.
重点领域:降低成本 & Optimization, 客户终身价值, 商业智能(BI), 业务规划。, 盈利能力分析
2017年私募股权前景:乏力迹象出版物图片
Publication

2017年私募股权前景:乏力迹象

http://nele.ngskmc-eis.net/finance/private-equity-consultants/private-equity-industry
2010 - 2011

工商管理认证MBA (CMBA)学位

欧洲工商管理学院-枫丹白露，法国

2000 - 2005

经济学学士学位

ITAM -墨西哥城，墨西哥