Eric Müller Moreno, Designer in Madrid, Spain
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Eric Müller Moreno

Verified Expert  in Design

Product Designer

Location
Madrid, Spain
Toptal Member Since
November 30, 2015

Eric is an award-winning designer with more than ten years of industry experience and a focus on products. With expertise gained working with top companies like Forbes and Universal Music Group, he has created many B2B and B2C platforms and data visualizations. Eric's strategic way of working contributes to startup projects that need a holistic approach.

Portfolio

Work Experience

UX/UI Lead Product Designer

2022 - 2023
Reward Gateway, Limited
  • Led the research and discovery of a new social network vertical, defining research methods, planning research rounds, and educating designers on how to conduct them.
  • Built a brand new product concept defining user targets, jobs to be done, user flows, product concept screens, interaction flows, architecture, and micro-interactions.
  • Conducted workshops with stakeholders and user testing to validate assumptions and built plans of action based on insights.
Technologies: Web App UX, Web UX, Web UI, Web App UI, Figma, Product Design, Team Leadership, Leadership, Dashboards, Admin Panels, SaaS

UX/UI Expert

2022 - 2023
Luumeos Limited
  • Led the product's design research and discovery utilizing fintech and investment market interaction and user experience patterns for a financial tech firm.
  • Created jobs-to-be-done and defined what the core experience of the product should be with low-fidelity prototypes.
  • Consolidated the product's core experience through designs and interactions, conducted tests with final users, and validated usability. Built the design system and conducted the design handoff.
  • Validated the product with end users and investors, and the product is going forward with investment rounds.
Technologies: UX Design, Product Design, UI Design, User Research, Web App UX, Data Visualization, Dashboard Design, Minimum Viable Product (MVP), Figma, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Visual Design, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS

Product Design Lead

2020 - 2023
Grid Singularity
  • Founded and led the design team. Implemented design culture in an engineering research-oriented company.
  • Built a new UI based on state-of-the-art 3D map interactions and created a complex design system for a highly technological product.
  • Conducted design ideation, design sprints, and product documentation workshops to introduce the product culture within the company.
Technologies: Figma, Prototyping, Mapbox, UI Maps, Cinema 4D, Adobe After Effects, Design Sprints, Design Strategy, User Experience (UX), UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Wireframing, Design Leadership, Responsive Web Design (RWD), User Stories, Mobile Design, Mobile First, Marketplaces, Marketplace Design, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Dashboard Design, Branding, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS

Design Lead

2021 - 2022
Q.ai (Forbes Company)
  • Led the design for new and innovative features along with the business team.
  • Refined the app's look and feel to a more aesthetically appealing approach and optimized the product based on user feedback and market trends.
  • Contributed to the creation of features that won an award on Product Hunt.
Technologies: Figma, Adobe After Effects, Cinema 4D, Design Strategy, User Experience (UX), Android App Design, iOS UI Design, UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Wireframing, Design Leadership, Responsive Web Design (RWD), User Stories, Mobile Design, Mobile First, Marketplaces, Marketplace Design, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Dashboard Design, Branding, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels

Product Designer

2019 - 2019
Universal Music Group
  • Worked with the streaming promotions and a development team to create an exclusive platform for playlist creators on Spotify.
  • Spearheaded the product concept development with the promotions team. Created a digital product brand, UX, and UI with early prototype deliverables going through higher-level approvals and feedback. Delivered the design handoff for the developing team.
  • Created high-fidelity prototypes and animations to guide developers through complex ideas and user flows.
  • Created handoff documentation for developers. Followed up on the project development for the implementation of quality control.
Technologies: Principle, Adobe After Effects, InVision, Sketch, Design Strategy, User Experience (UX), iOS UI Design, Android App Design, UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Figma, Wireframing, Responsive Web Design (RWD), User Stories, Mobile Design, Mobile First, Marketplaces, Marketplace Design, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Dashboard Design, Branding, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels

Lead Designer

2016 - 2018
Leercm
  • Led the design while working along with business analysts to create a state-of-the-art platform for the United States' health market.
  • Reviewed the requirements in the design-business meetings—focusing our efforts on meeting business requirements and creating a cutting-edge user experience.
  • Presented solutions in our design-tech reviews and satisfied the interests of the user and business requirements and technology.
  • The company was acquired by a bigger player in the industry—Kipu Health.
Technologies: Web, Azure, Sketch, InVision, Design Strategy, User Experience (UX), Healthcare Designer, UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Figma, Wireframing, Design Leadership, Responsive Web Design (RWD), User Stories, Mobile Design, Mobile First, Marketplaces, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Dashboard Design, Branding, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS

Product Manager

2013 - 2015
Grupo Ideal
  • Oversaw and was responsible for the product strategy plan.
  • Created a business intelligence solution focused on financial management.
  • Created new brand guidelines for all the company's subsidiary groups.
  • Designed and oversaw the development of all the company's subsidiary websites and products.
  • Redesigned all the company's software solutions.
Technologies: Adobe After Effects, InVision, Visio, Axure, Adobe Photoshop, User Experience (UX), UX Research, UX Design, Mobile UI Design, Product Design, Digital Design, Figma, Wireframing, Responsive Web Design (RWD), User Stories, Mobile Design, Mobile First, Marketplaces, Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Innovative UX, Dashboard Design, Branding, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS

Co-founder | Entrepreneur

2009 - 2015
Birth Manufacturing Group
  • Created branding, positioning, and visual communication.
  • Designed the clothing collections and directed the photo and video productions.
  • Developed the website and directed the eCommerce direction in WooCommerce.
  • Managed brand productions in events and brand media.
Technologies: Microsoft Office, WooCommerce, WordPress, Adobe Photoshop, UI Design, Mobile UI Design, Product Design, Digital Design, Figma, Responsive Web Design (RWD), Microinteractions, Motion Design, UI Animation, User Journey Maps, Mobile UX, Product Journeys, Innovative UX, Dashboard Design, Branding, Visual Design, UX Strategy, Responsive Design

User Experience Designer

2012 - 2014
Freelance Work
  • Created wireframes for the ERP software in the supply chain Industry.
  • Defined information architectures in mobile and desktop solutions for major companies, such as AMBEV.
  • Developed websites and apps for fashion companies.
  • Engineered selling force solutions for mass retail-oriented clients.
  • Worked with multi-disciplined teams to create an ERP for manufacturing facilities.
Technologies: Microsoft Visio, Adobe Photoshop, Axure, User Experience (UX), UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Figma, Responsive Web Design (RWD), Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Design Systems, Innovative UX, Dashboard Design, Visual Design, Data Visualization, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS

UX Designer

2009 - 2012
Inmeta | Seekr | Hi Platform
  • Led the designs for several client projects, from eCommerce to software.
  • Created a conceptual project for crowd-sourcing solutions.
  • Planned and designed a collaborative tool for AMBEV distributors, which was used internally nationwide.
  • Worked on the design research and UX research on improvements for the social media monitoring tool Seekr, which eventually became a Hi-platform, a Customer Experience Platform.
  • Led the eCommerce design area of the company, designing internet sales experiences for different clients.
Technologies: Adobe After Effects, Axure, Microsoft Visio, Adobe Photoshop, InVision, User Experience (UX), UX Research, UX Design, UI Design, Mobile UI Design, Product Design, Digital Design, Figma, Responsive Web Design (RWD), Mobile UI, User Flows, User Testing, Interaction Design (IxD), Microinteractions, Motion Design, UI Animation, User Journeys, User Journey Maps, Mobile UX, Product Journeys, Innovative UX, Dashboard Design, Visual Design, UX Strategy, Responsive Design, Dashboards, Admin Panels, SaaS
2017 - 2018

Master's Degree in Project Management

ESDEN Business School - Madrid, Spain

2016 - 2017

Master's Degree in Product Design

IED | Istituto Europeo di Design - Madrid, Spain

2015 - 2015

Certificate in Trends - Consumer Insights (Technical Extension Course)

ESPM | Escola Superior de Propaganda e Marketing - São Paulo, Brazil

2010 - 2014

Bachelor's Degree in Product Design

FURB | Universidade Regional de Blumenau - Blumenau, Santa Catarina, Brazil

2011 - 2011

Certificate in User Interface and Information Architecture (Technical Extension Course)

JUMP Education - São Paulo, Brazil

2009 - 2010

Certificate in Graphic Design and Technical Design Editing

Senac - Blumenau, Santa Catarina, Brazil

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